Report Kenya - Fresh or Chilled Whole Chickens - Market Analysis, Forecast, Size, Trends and Insights for 499$
Report Update Apr 1, 2024

Kenya - Fresh or Chilled Whole Chickens - Market Analysis, Forecast, Size, Trends and Insights

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Kenya: Fresh Whole Chicken Market 2024

Fresh Whole Chicken Market Size in Kenya

After two years of growth, the Kenyan fresh whole chicken market decreased by -4.6% to $X in 2021. In general, consumption showed a prominent expansion. Over the period under review, the market reached the maximum level at $X in 2020, and then declined slightly in the following year.

Fresh Whole Chicken Production in Kenya

In value terms, fresh whole chicken production dropped to $X in 2021 estimated in export price. Over the period under review, production showed a prominent expansion. The pace of growth was the most pronounced in 2017 with an increase of 64%. Over the period under review, production attained the maximum level at $X in 2020, and then dropped in the following year.

Fresh Whole Chicken Exports

Exports from Kenya

In 2021, the amount of fresh or chilled whole chickens exported from Kenya surged to X tons, picking up by 600% against the previous year. Over the period under review, exports posted a significant expansion. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

In value terms, fresh whole chicken exports skyrocketed to $X in 2021. In general, exports saw significant growth. As a result, the exports attained the peak and are likely to continue growth in the immediate term.

Exports by Country

South Africa (X tons) was the main destination for fresh whole chicken exports from Kenya, accounting for a 18% share of total exports. Moreover, fresh whole chicken exports to South Africa exceeded the volume sent to the second major destination, Somalia (X kg), threefold. The third position in this ranking was taken by South Sudan (X kg), with a 4.2% share.

From 2012 to 2021, the average annual rate of growth in terms of volume to South Africa was relatively modest. Exports to the other major destinations recorded the following average annual rates of exports growth: Somalia (+82.9% per year) and South Sudan (+7.4% per year).

In value terms, South Africa ($X) emerged as the key foreign market for fresh or chilled whole chickens exports from Kenya, comprising 7.5% of total exports. The second position in the ranking was taken by South Sudan ($X), with a 1.8% share of total exports. It was followed by Rwanda, with a 1.7% share.

From 2012 to 2021, the average annual rate of growth in terms of value to South Africa was relatively modest. Exports to the other major destinations recorded the following average annual rates of exports growth: South Sudan (+5.1% per year) and Rwanda (+44.3% per year).

Export Prices by Country

The average fresh whole chicken export price stood at $X per ton in 2021, rising by 79% against the previous year. In general, export price indicated resilient growth from 2012 to 2021: its price increased at an average annual rate of +6.6% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. As a result, the export price reached the peak level and is likely to continue growth in the immediate term.

There were significant differences in the average prices for the major overseas markets. In 2021, the country with the highest price was Rwanda ($X per ton), while the average price for exports to Somalia ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to the United Arab Emirates (+51.1%), while the prices for the other major destinations experienced a decline.

Fresh Whole Chicken Imports

Imports into Kenya

For the fourth year in a row, Kenya recorded growth in purchases abroad of fresh or chilled whole chickens, which increased by 107% to X tons in 2021. Overall, imports posted significant growth. As a result, imports attained the peak and are likely to continue growth in the immediate term.

In value terms, fresh whole chicken imports surged to $X in 2021. Over the period under review, imports continue to indicate a significant increase. The most prominent rate of growth was recorded in 2016 with an increase of 154% against the previous year. Over the period under review, imports attained the peak figure in 2021 and are likely to see steady growth in years to come.

Imports by Country

In 2021, Uganda (X tons) was the main supplier of fresh whole chicken to Kenya, accounting for a approx. 100% share of total imports.

From 2012 to 2021, the average annual rate of growth in terms of volume from Uganda stood at +29.7%.

In value terms, Uganda ($X) constituted the largest supplier of fresh or chilled whole chickens to Kenya.

From 2012 to 2021, the average annual rate of growth in terms of value from Uganda amounted to +37.1%.

Import Prices by Country

In 2021, the average fresh whole chicken import price amounted to $X per ton, rising by 1.9% against the previous year. Over the period under review, import price indicated a remarkable increase from 2012 to 2021: its price increased at an average annual rate of +5.7% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, fresh whole chicken import price increased by +75.1% against 2014 indices. The pace of growth appeared the most rapid in 2015 an increase of 31% against the previous year. Over the period under review, average import prices attained the maximum in 2021 and is expected to retain growth in the immediate term.

As there is only one major supplying country, the average price level is determined by prices for Uganda.

From 2012 to 2021, the rate of growth in terms of prices for Uganda amounted to +5.7% per year.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

China remains the largest fresh whole chicken consuming country worldwide, comprising approx. 16% of total volume. Moreover, fresh whole chicken consumption in China exceeded the figures recorded by the second-largest consumer, the United States, twofold. India ranked third in terms of total consumption with a 5.9% share.
China constituted the country with the largest volume of fresh whole chicken production, accounting for 16% of total volume. Moreover, fresh whole chicken production in China exceeded the figures recorded by the second-largest producer, the United States, twofold. The third position in this ranking was held by India, with a 5.9% share.
In value terms, Uganda constituted the largest supplier of fresh or chilled whole chickens to Kenya.
In value terms, South Africa emerged as the key foreign market for fresh or chilled whole chickens exports from Kenya, comprising 7.5% of total exports. The second position in the ranking was held by South Sudan $797), with a 1.8% share of total exports. It was followed by Rwanda, with a 1.7% share.
In 2021, the average fresh whole chicken export price amounted to $5,167 per ton, rising by 79% against the previous year.
In 2021, the average fresh whole chicken import price amounted to $2,674 per ton, rising by 1.9% against the previous year.

This report provides an in-depth analysis of the fresh whole chicken market in Kenya. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

  • Prodcom 10121010 - Fresh or chilled whole chickens

Country coverage:

  • Kenya

Data coverage:

  • Market volume and value
  • Per Capita consumption
  • Forecast of the market dynamics in the medium term
  • Trade (exports and imports) in Kenya
  • Export and import prices
  • Market trends, drivers and restraints
  • Key market players and their profiles

Reasons to buy this report:

  • Take advantage of the latest data
  • Find deeper insights into current market developments
  • Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

  1. How to diversify your business and benefit from new market opportunities
  2. How to load your idle production capacity
  3. How to boost your sales on overseas markets
  4. How to increase your profit margins
  5. How to make your supply chain more sustainable
  6. How to reduce your production and supply chain costs
  7. How to outsource production to other countries
  8. How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

  1. 1. INTRODUCTION

    Making Data-Driven Decisions to Grow Your Business

    1. REPORT DESCRIPTION
    2. RESEARCH METHODOLOGY AND AI PLATFORM
    3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
    4. GLOSSARY AND SPECIFIC TERMS
  2. 2. EXECUTIVE SUMMARY

    A Quick Overview of Market Performance

    1. KEY FINDINGS
    2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
  3. 3. MARKET OVERVIEW

    Understanding the Current State of The Market and Its Prospects

    1. MARKET SIZE
    2. MARKET STRUCTURE
    3. TRADE BALANCE
    4. PER CAPITA CONSUMPTION
    5. MARKET FORECAST TO 2030
  4. 4. MOST PROMISING PRODUCT

    Finding New Products to Diversify Your Business

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
    2. BEST-SELLING PRODUCTS
    3. MOST CONSUMED PRODUCT
    4. MOST TRADED PRODUCT
    5. MOST PROFITABLE PRODUCT FOR EXPORT
  5. 5. MOST PROMISING SUPPLYING COUNTRIES

    Choosing the Best Countries to Establish Your Sustainable Supply Chain

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
    2. TOP PRODUCING COUNTRIES
    3. COUNTRIES WITH TOP YIELDS
    4. TOP EXPORTING COUNTRIES
    5. LOW-COST EXPORTING COUNTRIES
  6. 6. MOST PROMISING OVERSEAS MARKETS

    Choosing the Best Countries to Boost Your Exports

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
    2. TOP CONSUMING MARKETS
    3. UNSATURATED MARKETS
    4. TOP IMPORTING MARKETS
    5. MOST PROFITABLE MARKETS
  7. 7. PRODUCTION

    The Latest Trends and Insights into The Industry

    1. PRODUCTION, PRODUCING ANIMALS AND YIELD
  8. 8. IMPORTS

    The Largest Import Supplying Countries

    1. IMPORTS FROM 2012–2023
    2. IMPORTS BY COUNTRY
    3. IMPORT PRICES BY COUNTRY
  9. 9. EXPORTS

    The Largest Destinations for Exports

    1. EXPORTS FROM 2012–2023
    2. EXPORTS BY COUNTRY
    3. EXPORT PRICES BY COUNTRY
  10. 10. PROFILES OF MAJOR PRODUCERS

    The Largest Producers on The Market and Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
  11. LIST OF TABLES

    1. Key Findings In 2023
    2. Market Volume, In Physical Terms, 2012–2023
    3. Market Value, 2012–2023
    4. Per Capita Consumption In 2012-2023
    5. Imports, In Physical Terms, By Country, 2012–2023
    6. Imports, In Value Terms, By Country, 2012–2023
    7. Import Prices, By Country Of Origin, 2012–2023
    8. Exports, In Physical Terms, By Country, 2012–2023
    9. Exports, In Value Terms, By Country, 2012–2023
    10. Export Prices, By Country Of Destination, 2012–2023
  12. LIST OF FIGURES

    1. Market Volume, In Physical Terms, 2012–2023
    2. Market Value, 2012–2023
    3. Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2012-2023
    4. Market Structure – Domestic Supply vs. Imports, In Value Terms, 2012-2023
    5. Trade Balance, In Physical Terms, 2012-2023
    6. Trade Balance, In Value Terms, 2012-2023
    7. Per Capita Consumption, 2012-2023
    8. Market Volume Forecast to 2030
    9. Market Value Forecast to 2030
    10. Products: Market Size And Growth, By Type
    11. Products: Average Per Capita Consumption, By Type
    12. Products: Exports And Growth, By Type
    13. Products: Export Prices And Growth, By Type
    14. Production Volume And Growth
    15. Yield And Growth
    16. Exports And Growth
    17. Export Prices And Growth
    18. Market Size And Growth
    19. Per Capita Consumption
    20. Imports And Growth
    21. Import Prices
    22. Production, In Physical Terms, 2012–2023
    23. Production, In Value Terms, 2012–2023
    24. Producing Animals Slaughtered, 2012–2023
    25. Yield, 2012–2023
    26. Imports, In Physical Terms, 2012–2023
    27. Imports, In Value Terms, 2012–2023
    28. Imports, In Physical Terms, By Country, 2023
    29. Imports, In Physical Terms, By Country, 2012–2023
    30. Imports, In Value Terms, By Country, 2012–2023
    31. Import Prices, By Country Of Origin, 2012–2023
    32. Exports, In Physical Terms, 2012–2023
    33. Exports, In Value Terms, 2012–2023
    34. Exports, In Physical Terms, By Country, 2023
    35. Exports, In Physical Terms, By Country, 2012–2023
    36. Exports, In Value Terms, By Country, 2012–2023
    37. Export Prices, By Country Of Destination, 2012–2023

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